How much does a website cost? An honest guide for small businesses
What does it cost to build a website for your business? Here we go through what affects the price, which ongoing costs to expect and what our packages cost – without the fuss.
“How much does a website cost?” is one of the most common questions we get. And the answer many agencies give – “it depends” – is true, but not very helpful. So here we go through what actually affects the price, which costs come after launch and what our own packages cost.
The short answer
With us, a simple, professional website for a small business starts at SEK 7,000. A more complete website with several pages and two languages is around SEK 12,500, and an advanced website for larger companies starts at SEK 26,000. An online store starts at SEK 8,500.
The prices are approximate. The final price depends on what your project needs, and you always get a clear quote before we start. See all packages for websites and online stores.
What affects the price?
Number of pages
A website with a home page and a contact page is quicker to build than one with ten service pages, a blog and case studies. The more pages, the more design, copy and structure.
Template or custom design
A ready-made template is quick, but often looks like many others. A custom design starts from your brand and your customers – and makes you stand out. It takes more time, but that is also where you get the most impact.
Features
Booking, payments, forms, logins, multiple languages or connections to other systems take more work than a simple information site. Think about what the website really has to do from day one – and what can wait.
Content: copy and images
If you already have finished copy and good images, things move faster. If the copy needs to be written or the images produced, we add that to the quote. Good content is often what makes the biggest difference, for both customers and Google.
SEO from the start
A website nobody can find is expensive, however good it looks. Basic SEO – clear structure, speed, headings and descriptions – is included in all our packages. If you want to be even more visible, read about SEO & GEO.
Ongoing costs to expect
Besides the website itself, there are a few costs that come every year:
- Domain – the address, for example yourcompany.se
- Hosting – the server where the website lives
- Maintenance and updates – small changes, new images, security
All our packages include free hosting and domain, and support after launch – from 30 to 180 days depending on the package.
Agency, freelancer or do it yourself?
- Doing it yourself with a website builder costs the least money, but it costs time – and the result often looks like a template.
- A freelancer can be a good choice for smaller projects, but you often need to find someone else for the logo, copy or SEO.
- A design agency takes a holistic approach: design, website, brand and visibility fit together and look like the same company everywhere.
There is no single right answer for everyone. What matters is choosing what suits your budget, your time and your goals.
How to get the most for your money
- Start with the goal. Should the website bring more calls, bookings or sales? That decides what matters most.
- Prioritise. Launch the most important things first and build on them over time.
- Invest in the content. Clear copy and real photos sell more than effects.
- Ask what is included. Domain, hosting, support and changes – get everything in writing in the quote.
Want to know what your website would cost?
Tell us briefly about your business and what you need, and you will get a clear price proposal. Book a free meeting – we will get back to you within two working days.
